# Fintech Startup Coast Raises $35 Million to Track What Workers Do With Company Credit Cards

> Coast pairs payment cards with software that checks whether a purchase matches where a company vehicle actually is, targeting plumbing, construction and other physical-economy businesses in what it estimates is a $120 billion market.

- Source: Principle Post
- Canonical URL: https://principlepost.com/article/coast-fintech-35-million-company-credit-cards
- Author: Principle Post Staff
- Section: Business
- Published: 2026-10-22T20:32:30.000Z
- Updated: 2026-10-22T20:32:30.000Z
- Tags: Coast, fintech, venture capital, company cards, Daniel Simon

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Coast, a New York-based fintech startup, has raised $35 million to expand a platform that gives businesses more visibility into what employees buy with company credit cards. Thomvest Ventures led the growth equity round, joined by new investors Intuit Ventures and Small World Capital.

## Matching purchases to where the truck actually is

The company pairs company payment cards with software built for industries like plumbing and construction, where workers routinely carry cards to buy fuel and supplies in the field. A worker picks up a card and checks in by text or app, linking the card to their identity and the spending limits their employer has set. Coast can then cross-reference vehicle location data against where a purchase is made — for instance, checking whether a company van is actually at the gas station where its card was swiped — and block the transaction if the locations don't match.

Founded in 2020 by former Wall Street engineer Daniel Simon, Coast is targeting what it estimates is a $120 billion market among businesses that still rely on employees or office staff to manually sort through receipts and check that field spending stays within bounds. Beyond card controls, the company's software also helps these businesses pay vendors and automate accounting, positioning it as a broader financial platform for what Coast calls the physical economy, rather than just a corporate card provider.

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Originally published by Principle Post. Free to cite with attribution and a link to https://principlepost.com/article/coast-fintech-35-million-company-credit-cards.
